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Logo Design in Adobe Illustrator - for Beginners & Beyond

Udemy Logo Design in Adobe Illustrator - for Beginners & Beyond

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Logo Design in Adobe Illustrator - for Beginners & Beyond
Learn how to design a logo by a Published, Multi-Award Winning Logo Designer! 21+ Years Experience!
Rating: 4.5 out of 54.5 (3,248 ratings)
17,835 students
Created by Daniel Evans

What you'll learn
  • Develop a Professional Iconic Logo Designs
  • Develop a Professional Typographic Logo Design
  • Develop Professional Vintage Logo Designs
  • Study and follow a client brief to create a logo exactly to requirements with ultimate satisfaction.
  • Gain valuable insight into colour psychology to influence the audience.
  • Construct an awesome mood board to further develop and refine logo ideas.
  • Learn how to develop logo design sketches like a professional.
  • Discover the very best materials to use in the sketching stage.
  • Discover how to develop a logo with deep & rich meanings.
  • Prepare sketches in Illustrator ready for optimal tracing.
  • Discover suitable colour modes for on-screen and in print.
  • Master every primary tool in Illustrator to weave masterpieces.
  • Increase competency in Illustrator and its features to illustrate almost anything.
  • Master the almighty Pen Tool to develop stunning symbol designs.
  • Professionally kern and prepare type for ultimate aesthetics.
  • Marry type with symbols professionally.
  • Sit taglines so they look great against a company name.
  • Learn how to design with optical illusions in mind.
  • Learn how to colour logos professionally and how to make the most of few colours.
  • Learn how to apply simple but effective effects with a few mouse clicks.
  • Learn how to develop mockups of photorealistic objects with your logo upon them.
  • Discover how to organise logo design files.
  • Learn to present your logo design work to the client professionally.
  • Learn how to handle logo design feedback and revisions and completion.
  • Obtain email templates which you can use for your own business.
  • Find out how to price your logo designs to get the most money for your skill.
  • Learn about different logo design formats and their benefits.
  • Put your skills to the test with an array of projects to complete!
  • How to comprehend and use the professional logo / graphic design terms
  • Speak to me in the Q&A at any time! Present your work and/or fire a question!
Do you want to be a professional logo designer who can design stunning logos with little effort? This is your exclusive opportunity to learn from an award-winning, published logo design professional so that YOU can do this in no time at all!
In the course, I reveal the whole professional logo design process from start to finish covering everything from sketching, fonts, character placement, symbol development, colour application and much more. You'll also learn insider tips and tricks as well as having a full briefing of logo design types in exclusive showcases.
I also provide all the materials I use to run my day to day logo design business so you can use them to do exactly the same from logo design client questionnaires to email templates. You'll also gain insight into my communication with a real-life client as we embark upon the First Point Surfing case study!
Not only that, we're going to explore additional case studies designing symbolic logos for Coffeeshake and Goldstein, Typographical logos for Cloudbox and Goinstall and vintage logo designs in the Bristol Barbers case study! I'm also going to pass on the skill of designing unique mosaic / Pixel style logos!
What's more, there are exercises laid out for each and every one of these logotypes, so that you can try your hand at them and receive valuable, professional feedback from me in the Q&A!
All that's required to start is a free download of Adobe Illustrator and a pencil and paper. From here we're going to go on a journey to design awe-inspiring logos.
If you want to master designing proper, professional logos faster than you ever imagined, I'll see you on the inside!

Who this course is for:
  • Ideal for both beginners who haven't used Adobe Illustrator or those who are interested in learning the logo design and the logo design business.
  • Intermediate logo/graphic designers will undoubtedly learn from the course also in relation to insight into the professional logo design process.
Course content
61 sections • 269 lectures • 17h 51m total length
1. Introduction
2. Tool of the Trade & Vector Principle
3. Test Your Knowledge
4. Types of Logo Design
5. Test Your Knowledge
6. Colour Psychology
7. Test Your Knowledge
8. Logo Design Brief
9. Gathering Reference Material & Mind Mapping
10. Test Your Knowledge on Reference Material & Mind Maps!
11. A Quick Interjection!
12. Sketching
13. Test Your Knowledge
14. Illustrator Elaborated
15. Exploring Illustrator CC
16. Test Your Knowledge
17. Preparing Fonts & Editing Text
18. Test Your Knowledge on Type!
19. Developing Symbols in Illustrator
20. Test Your Knowledge
21. Marrying Symbols with Text
22. Test your Knowledge
23. Colouring Iconic Logos
24. Test your Knowledge!
25. Sending Logo Samples to your Client
26. Revising Designs & Sending Final Logos to your Client
27. Download Material
28. Quoting Your Client & Invoicing
29. Case Study 2 - Iconic Logo Design - Goldstein
30. Case Study 3 - Iconic Logo Design - Coffee Shake
31. Introduction to Typographic Logos
32. Test your Knowledge on Typographic Logos
33. Kerning Crash Course
34. Case Study 4 - Typographical - Cloudbox
35. Test your Knowledge on the Typographic Process
36. Case Study 5 - Typographical - Goinstall
37. Vintage Logo Design Analysis
38. Test your Knowledge on Vintage Logos
39. Vintage Logo Fonts
40. Test your Knowledge on Vintage Logo Fonts
41. Case Study 6 - Vintage Logo Design - Bristols Barbers
42. Test your Knowledge on Vintage Logo Design Planning
43. Developing the Vintage Symbol - Bristols Barbers
44. Test your Knowledge on Vintage Logo Symbol Development
45. Vintage Logo Design - Backing Shapes / Enclosures
46. Know your Vintage Logo Design backing shapes / Enclosures?
47. Vintage Logo Text Selection - Bristols Barbers
48. Bringing Together the Vintage Logo - Bristols Barbers
49. Know your Vintage Logos?
50. ACTIVITY - Case Study 6 - Vintage Logo Design - Firestone Denim
51. Case Study 7 (Concise) - Pixel / Mosaic Logo
52. Test your Knowledge!
53. My Logo Design Fundamentals!
54. Logo Design Mockups Online
55. Logo Design Mockups with Software
56. Iconic Logo Design Activities
57. Typographic Logo Design Activities
58. Vintage Logo Design Activities
59. Mosaic / Pixel Logo Design Activities
60. Creative Questions
61. A Final Word

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