WHAT YOU WILL LEARN IN THE COPYWRITING COURSE:
The main Copywriting Course is a program that will take anyone (either you or your employees) through the basics of good copywriting, and the exact techniques to do it on every piece of marketing material you have. You can then continue to learn advanced content strategies, cold emailing techniques, and so much more. Everything is included.
Learn to think like a copywriter.
Getting into the copywriters mindset is so important, we don't write a single word until you understand this. These lessons alone are game changing.
Learn the technical aspects.
We don't only teach copywriting theory, but rather show you how to get actual words onto an actual page. You'll get to follow along as we go through live copy examples from real businesses.
Advanced copy strategies.
Once we cover the basics, we'll go deeper into advanced strategies you can use. These include different methods of laying out pricing, writing sequences of copy, and even SEO strategies.
Content Marketing Writing.
Great "content marketing" can be put out on the web, and act as a digital sales person who is always out there, 24/7, trying to attract new clients. We train (and help you) craft content pieces that have a chance at success.
Copy in a hurry.
If you (or your team) has a tight deadline and there's not a lot of time to learn copy, we have a module inside the Copywriting Course just for you. It's a 25 minute follow-along guide that will get you from an assignment to completion in just a few minutes.
Cold Sales Email Writing.
Learning to write a solid cold sales email is what takes salespeople from low performers to top performers. This training has transformed sales teams and businesses alike. Cold emails are generally quick to write, and can scale quickly, making them a solid tool.
eCommerce Copywriting.
Depending on what you're selling, the copy tactics you'll use are slightly different. eCommerce companies benefit massively from copy improvements, as slight changes in copy, images, and "positioning" result in sales nearly immediately.
Writing top performing sales pages.
The #1 thing people come to us for is help with sales pages...those notoriously long behemoths that sell things on the web. We've got great strategies, formulas, and ways to "assemble" a sales page that will make the process far more simple.
The Copywriting Course teaches the templates, examples, experiments, and methods learned from:
850,000,000+ emails sent.
49,000+ product sales.
Working in 35+ different industries.
Millions of dollars in digital sales.
Dominating search results with great content.
745+ consult sessions.
Running the top copywriting blog.
1,350+ articles written.
Landed in 2,700,000+ email inboxes.
The following modules are included:
- Kopywriting Kourse
- The 25 Min Crash Course
- Email Writing
- Autoresponder Kourse
- Autoresponder Bank
- Content Writing Course
- Website Tuneup
- Become A Copywriter Course
- Office Hours
