Description
Every website seeks to encourage visitors to do something, whether it is placing an order, make a donation or signup to a mailing list. But how do you do that without alienating users? After all, we now live in a world where one disgruntled customer can destroy a brand. This video masterclass will teach you the secrets.
You will learn
- How to master the foundations of conversion optimization
- Understanding the psychology of decision making
- How to persuade people without alienating them
- How to create compelling calls to action
- How to continually improve your conversion rate into the future
- Over four hours of teaching material
- Course Documentation
- Example client communications
- Useful links and resources
- Certificate of completion
