
Logos are all around us. Learn the core skills needed to build a career or business around logo design.
What you'll learn
- learn how to design a logo
- discover the best ways to find good clients
- understand the importance of client communication
- use my special logo design questionnaire for client communication
- download sample proposals and contracts
- calculate what to charge the client and find out how to make sure you get paid the right amount
- appreciate the fine art of logo design
- use your abilities as a logo designer as a passport to providing all sorts of other services and work for clients
Requirements
- Image editors
- Adobe Illustrator
Description
Every business, every brand, and every product in the world need a logo. A logo designer has a huge and lucrative clientele.But there's more! Providing logo design services is a great gateway to forging a successful win-win relationship with a client so that you're best placed to then offer other design services and do more exciting and creative work. Logo design is the passport to enter a promised land of business opportunity!
In this course, you will learn:
- the theory and art behind creating logos
- how to find logo design clients
- how to communicate with a client before and after the design process,
- how to design logos
- how create logos electronically using mostly Adobe Illustrator
- the business of logo design
- how and what to charge the client
- how to ensure a win-win relationship that results in repeat business for you.
My name's Rob Cubbon and I've been running a web and graphic design business for nearly 10 years. Over that time I've designed many logos and identities for many different clients and, time and time again, I've found that a successful logo design project is the catalyst for a great business relationship – a business relationship that could be worth hundreds of thousands of dollars for your business – and great, fun and creative work.
Becoming a logo designer is a fantastic and creative way to make a living – it's also very lucrative.
Who this course is for:
- beginners
- folks with some design knowledge and expertise
- people who've been in design agencies for a few years and want to branch out within that agency or want to go it alone and set up their own design business