
How To Sell Google Ads & Oversee A Paid Search Team
Description
This course was created for the media planner, sales executive, agency owner, and marketer who does NOT want to learn how to build campaigns in Google Ads. As an agency owner myself, I wanted to supply my sales team and those who are NOT building and optimizing campaigns a course that at least gives them confidence in selling Google Ads as well as developing media plans with sound strategy and rationale.We believe PPC & Google Ads specialists would also benefit from this course as it helps you get from behind the clock making and learn how to interface with clients better with more effective sales, business development, and media planning/account manager strategies.
This course is great for:
- Marketing Teams
- Agency Owners
- Agency Sales Reps
- Account Managers
- Media Planners
- Google Ads PPC Specialists
- Developing A Paid Search Strategy
- Google Keyword Planner Tool (Conducting Keyword Research)
- How To Measure Performance & Overall Conversions
- How To Create Comprehensive Media Plans
- Steps To Development PPC Campaigns
- How To Conduct A Google PPC Audit
- Optimizations Google PPC Team Should Make
- How To Discern Analytics & Reporting
- How To Sell Google Search
Who this course is for:
- Media Planners
- Digital Agency Owners
- Google Ads PPC Specialists
- Agency Sales Reps
- Account Managers