What You Get:
Attract Higher Paying Clients
Learn how to position your services differently so you attract and work with higher paying clients.
Lead Effective Content Strategy
Learn the 39 questions every website needs to answer to lead effective content strategy with your clients.
Design Faster With Content-First Wireframing
Learn how to write content for every page and section of the website. Present wireframes with actual text, to avoid content gridlock and finish projects faster.
Repeat Your Process With Step-By-Step Guides, Templates, and Formulas
We teach you how to make content creation easier by giving you easy to use frameworks to follow every time you start a new project.
Grow A 6 Figure Business By Selling Content Strategy
Learn the sales process, call scripts, and proposal process to selling higher value websites to get your business past the 6-figure mark.
Day 1: Foundations
Writing website copy is difficult if you lack a message framework to follow. This day includes worksheets and templates to follow, modules on how to serve your clients best, essential questions every website needs to answer, questions to use when leading a client strategy session, customer interviews, and more. Day 1 Foundations will set you up for success by giving you a structure to follow that makes web content creation easy.
Day 2: Headers
Headers are the most critical section of a website. It’s the first impression a visitor has and often the number one reason a website has a high bounce rate. This day will cover headlines, headline formulas, sub-headlines, buttons, navigation bars, and header images. By the end of this day, you’ll create headers that suck website visitors into wanting to see the rest of the website.
